Welcome to SoftCrewShoes — where comfort, quality, and timeless design meet to support hardworking professionals.

Formerly known as YUMI, our brand was born from a simple mission: to deliver professional footwear that looks as good as it feels. After earning the trust of crews, retail staff, office teams, and hospitality workers, we’re stepping into a new chapter with a new name — but the same commitment to comfort.

At SoftCrewShoes, we collaborate with medical professionals and footwear designers to develop shoes that provide all-day support, whether you’re walking, standing, or constantly on the move. Each pair features soft cushioned insoles, durable materials, and elegant designs suited for any workplace.

We believe you shouldn’t have to choose between style and well-being.
With SoftCrewShoes, you get both — in every step.